Mustard oil is a staple in Eastern India, known as 'liquid gold' for its numerous health benefits and culinary uses.

Extracted from mustard seeds, it is rich in monounsaturated and polyunsaturated fats, making it heart-friendly.

The pungent and nutty flavor of mustard oil adds a unique taste to dishes, making it a favorite among chefs.

It is also a popular hair and skin care ingredient, known for its anti-inflammatory and antibacterial properties.

In Eastern India, mustard oil is used for massaging newborn babies to strengthen their bones and muscles.

The oil is also believed to have medicinal properties, used in traditional Ayurvedic and Unani medicines.

Mustard oil is a natural preservative, making it ideal for pickling and preserving food items.

It is also used for lighting lamps during festivals and religious ceremonies, symbolizing prosperity and purity.

The production of mustard oil is a major source of income for farmers in Eastern India, boosting the local economy.

With its versatility and cultural significance, it's no wonder that mustard oil is considered as valuable as gold in Eastern India.